Raj Shah

President

Raj brings 25 years of go-to-market strategy and execution expertise to Alchemy. Prior to Alchemy, Raj ran a strategy firm helping technology clients design and implement B2B sales and marketing initiatives. Raj is an entrepreneur at heart and was the founding executive at three successful technology firms in Austin and Silicon Valley. He was also senior manager at McKinsey working with executives in retail, energy, manufacturing, and technology companies devise growth strategies. Raj has an MBA from Kellogg and a B.S. in Accounting from LSU (Geaux Tigers!).

Pablo Alvarez

Chief Financial Officer

Pablo brings 17+ years of experience as a financial leader. Prior to Alchemy, he most recently served as Director of Finance for Caleb Brett at Intertek, where he led the Finance and Contracts teams for U.S. & Canada.

ablo began his career in the oil & gas industry as an implementation project manager. He then moved into Accounting, Financial Planning & Analysis as well as Strategic Marketing, and management roles in North America as well as Latin America.

Pablo has an MBA in Finance Engineering and an MBA in Marketing.

Archie Barrett

EVP, Product Management

As a founder of Alchemy’s predecessor Avatar Technology, Archie served as both CTO and CEO. He has managed multiple engineering teams responsible for the design and development of various software and network solutions. He led the development of Avatar (formerly named Course InSite), a recognized industry-leading management system for professional development in the K-12 market. Archie holds two undergraduate degrees and a Masters in Electrical and Computer Engineering from the University of Texas.

Erin Silver

EVP, Client Services

As an early member of the Alchemy team, Erin has at one time or another managed Alchemy’s marketing, customer support, operations, and training activities. As VP of Customer Operations, Erin serves on Alchemy’s executive team and is responsible for ensuring customer satisfaction throughout the customer life cycle. Previously, Erin worked for over 10 years at Sachem, Inc., an Austin-based manufacturer of specialty chemicals. Erin holds a B.S. in Nutrition from the University of Texas.

Jeff Chilton

VP, Consulting

Jeff has over 30 years of experience in the food industry, specializing in food safety, quality assurance, and plant management. Prior to Alchemy, Jeff was the founder and President of Chilton Consulting Group for 18 years, helping clients achieve and sustain GFSI certification under the SQF, BRC, and FSSC 22000 standards along with USDA and FDA Regulatory Compliance services for HACCP and Food Safety Plan. Jeff is a certified SQF Auditor, SQF Consultant, Preventive Control for Human Food Lead Instructor, and International HACCP Alliance Lead Instructor. Prior to starting Chilton Consulting Group, Jeff was a Plant Manager at two large food processing companies and a Director of Quality Assurance. Jeff earned his Bachelor of Science degree in Marketing and Management from Tampa College, Tampa FL.

Laura Dunn Nelson

VP Food Safety, & Global Alliances

Laura joins Alchemy with over 25 years of experience implementing food safety and quality control programs for processing, packaging, food service, and retail operations. She has worked with global retailers and manufacturers in the implementation of their GFSI certification programs. Prior to Alchemy, Laura managed Silliker’s South Region food testing laboratories, implemented ISO 17025 requirements, conducted GMP and HACCP audits, and trained food safety auditors. Her hands-on experience in testing food products has assisted food companies in the successful implementation of good manufacturing practices (GMP), quality assurance, and HACCP programs. Laura is a graduate of University of Texas with a Bachelor of Science in Microbiology.

Philip Edge

VP, Development Operations

Philip came to Alchemy in 2016 with more than 20 years of strategic technology experience to help guide future software and platform development. He joins from Xerox, where he served for nearly a decade in director-level and senior managerial roles in product engineering, implementation, operations, and data security. Prior to Xerox, Philip was senior manager for Gila Corporation, where he led teams in designing, developing, and operating in-house collection and data management solutions. Before that he worked as a division director and technology consultant for Robert Half, as senior application engineer for Redglue.​com, and as a software developer and graphic designer for Epdesigns.​com.​ Philip received his Bachelor of Business Administration degree in Computer Information Systems from Texas State University.

Grégoire Kebabtchieff

VP, Sales

Grégoire joins Alchemy with a decade of global experience in strategic business development. He led the global development of Intertek’s food services business unit from France before assuming VP role for Intertek’s U.S. and Canada food services business unit. When Intertek acquired Alchemy Systems in 2018, it was a natural shift for Grégoire to aid Alchemy’s expansion into global markets.

Prior to Intertek, he worked at Silliker for over eight years, primarily overseeing key European account relationships.

Grégoire holds a bio-industries engineer degree from École de Biologie Inustrielle, and a Master’s in marketing and business management from HEC Paris.

Chase Eastman

VP, Academy & Courseware

Chase currently leads Alchemy’s courseware development team and the Alchemy Academy business unit. He was previously Alchemy’s Digital Marketing Manager. In 2016 he began development of Alchemy Academy, a new business-to-individual online learning channel. This opened a new market to Alchemy by gaining direct connection to end users. He drew on his experience in video production and online sales to drive dramatic growth. Prior to Alchemy, Chase spurred e-commerce innovation for The Liquidation Channel.

Robyn Goddard

VP, Marketing

Robyn has been driving Alchemy’s brand forward for more than ten years. Her imprint establishes how Alchemy speaks to clients, prospects, and the industry at large. She has built a dynamic lead generation engine based on data analytics to maximize the team’s efforts. Prior to Alchemy, Robyn held marketing positions in the technology and publishing fields. Robyn has a BBA and MBA in Marketing from Texas State University.

Wes Burke

VP, People & Culture

Wes is passionate about sustaining a positive culture and developing the best in people. He joined Alchemy in 2014 and has played a critical role in integrating international teams through four company acquisitions. Prior to Alchemy, Wes was with Target Stores where he was responsible for the human resources team in stores across Central and South Texas. Wes is a graduate from Sam Houston State University, with a double major in Human Resource Management and Economics.

Terry McGuire

VP, Intertek Catalyst

Terry’s career has been focused on the intersection of design, technology, and education – the same mix that creates Intertek Catalyst’s solution set.

He has been at the forefront of digital media design and learning technologies since their inception in the ‘80s. His well-rounded expertise stems from varied positions as digital design strategist, entrepreneur, college professor, consultant, and creative director.

For the past five years, Terry has been critical in developing Intertek Catalyst’s communication programs that build employee cultures, engagement, and consistency.